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Invest in Middlesex County

Whether your small business is new to exporting or you’re already selling goods and services to other countries, Middlesex County Department of Business Development and Education provides partnerships with businesses and state agencies to expand economic growth globally.​

NJ State Trade and Export Promotion (NJ STEP) Program, administered by the New Jersey Business Action Center (BAC), provides sub-grants to New Jersey eligible small businesses that are new to export, as well as those businesses who currently sell their goods and services to other countries 

  • Provide free consulting services, offer educational opportunities and acquaint you with resources to learn more about exporting basics, regulatory compliance, customs procedures, reporting and other topics. 
  • Help you develop a viable export plan. Offer guidance in identifying global business opportunities, helping locate​ buyers and potential markets, test local demand and connect you with partners for joint ventures and strategic alliances. 
  • Help you navigate the complexities once you've entered the marketplace by connecting you with Federal resources available for obtaining payment, providing government-to-government advocacy,
  • Help you understand foreign customs procedures and regulatory compliance policies to get your product through customs.

Want to learn more? NJ STEP Program is available to eligible businesses on a first-come, first-serve basis and may be used to partially offset the cost of trade show participation and for U.S. Department of Commerce programs including Gold Key Matching Services.

NJSBDC Global Business Center at Rutgers-New Brunswick is a premier resource for management consulting and training in global business expertise for the region. The Center provides an export readiness capability to service growth oriented clients in collaboration with economic development organizations engaged in international business.   

The Global Business Center will offer small to medium sized businesses the following services:

  • International​ business planning with an emphasis on export readiness, growth and expansion.
  • Training, counseling and marketing designed to support exploration and logistics of global transactions.
  • Introduction and access to international trade assistance provided by State, County and Federal agencies.
  • Competitive analyses of business opportunities for promotion, ecommerce and global expansion planning.
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County Administration Building
2nd Floor 
75 Bayard Street 
New Brunswick, NJ 08901 
Phone Number(732) 745-4379 or (732) 745-3890
Fax: (732) 745-2568​
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